Get Authentic with Marques Ogden
Get Authentic with Marques Ogden

Episode 3 · 1 month ago

Get Authentic With Marques Ogden - Brian Head

ABOUT THIS EPISODE

 Marques Ogden talks with Brian Head

The body. Welcome to the get off the thing with Marcus show. I'm your host, Marcus Ogden, and we are so excited today we have one of my good friends, one of our sponsors, Mr Brian Head of headstart equity, here today to join us on the get authentic with Marcus show. Brian, how are you, sir? How's it going? Great, good to be here. Thank you for having me, Marcus. I appreciate it absolutely. Ryan, you know you're a great guy, family man, you're a great client. We're going to get into all that good stuff. But before we start, Ryan, can I ask you a question? What does authenticity mean to Brian head or the work offensic, same genre, same l process. What is authenticity, authentic, mean to Brian Head? Oh, I would say to me it means treating everybody the same, regardless of their stature or anything. Just being authentic, being yourself. It doud no matter who your audiences or who you're talking to. Just, you know, just being being honest and upfront and don't don't change who you are based on who you're talking to. I guess you know ran actual question. Why do you feel so many people today struggle with authenticity or struggle with being who they are in talking to people, communicating with people. What do you think is that silver lying? Well, I think there's probably a couple of reasons why people struggle with that. One is, and you know, coming from the corporate world for almost twenty five years, I can tell you that, you know, especially in that atmosphere, it's a lot of people, you know, in it for themselves, quite frankly, and thinking about how they look for their bosses above them and not worrying as much about how things are happening below them. And, and I mean that kind of gets a little bit into leadership and things like that, but I really think that's probably one of the one of the biggest things you know, and yeah, I mean again being in the the corporate world for twenty five years, I definitely experienced some of that for sure. So, Brian, can you tell all it is a little bit about yourself, where you're from upbringing education, you know, of course, your work history to where you are today as an entrepreneur, a very successful entrepreneur in the corporate in that space, you know, real estate,...

...investing, all that kind of great stuff. Sure, yeah, so I'll just kind of start kind of from the beginning. Briefly, you know, so born and raised in San Antonio, Texas spinner all my life. You know, I graduated from a smaller school. Actually had ninety seven people in my graduating class. It was pretty small school. But you know, I always I guess the first my first delve into entrepreneurship started in high school in my economics class. And where they where? They asked us to track stocks and you know, I'm want to date myself with back then we did it in the paper, right, and so so that was that was kind of one of the one of the first experiences I had with learning about investing and things like that, and so so that was kind of cool. But then once I got out of high school, you know, I knew that I wanted to get into investing at some point. So I started checking out books and, you know, reading everything I could, again dating myself going to the library and checking those out, and so just just kind of trying to learn as much as I could. And you know, that was that was kind of the beginning. And then I got a I got a job again. I just left actually, that my corporate job, last month actually, but I was there for almost twenty five years, but I knew I wanted to get into the financial services industry and that's what this company was or is, and so I started out selling auto insurance and homeowners insurance, and then for about ten years I was a stockbroker. So I got my fineral licenses. So that's where I really got to kind of spread my wings a little bit and learn more about investing and all the benefits that come with that. And at the same time I also started getting into investing in real estate as well. So I've been investing in real estate for about twenty years, and so there's there's a lot there too that could be unpacked if we wanted to, on the real estate, real estate side, the earlier things like that, but that's kind of fast forward. You know, now I've got a private equity firm where we purchased primarily large, you know, hundred plushing a multifamily properties. You know, I have a saying, Brian, let's get real. So let's get real, my good man, what was very difficult or arduous about working corporate America and what is very difficult and arduous about being an entrepreneur in real estate investing? Because here's the thing, right everybody that's has success in life, I feel, has based a challenge, a tribulation, some sort of you know problem or some type of you know setback to get where they are today. So I want you to tell our audience what was it in, you know, corporate America that was difficult. And then being entrepreneur who's very successful, you know, multi family, you have your private equity firm, you doing some group work in a belt APPs. You talk about that in a little bit. What has been deal a trialt...

...tribulation in that regard, in being an entrepreneur. So I think in the in the corporate world, you know, I think that it's very easy to get comfortable and you know it just kind of you have that steady paycheck coming in in. You know that that comfort can be great. But you know, I for me, I always knew I wanted something more. I just I guess I have that entrepreneur chip bug. So I never quite felt, you know, a hundred percent comfortable in the corporate world. You know, it's it did a lot. Mean don't get me wrong, it would. You know, I learned a lot. There's a lot of great experiences there. But you know, one thing that's interesting is. You know, I told people that I was going to be leaving my job right and you know, you know, doing my my real estate thing full time, and they said, isn't that risky? And I was like, well, you could look at it that way, but you could also look at your corporate job being risky as well and just sitting there, never pursuing your dreams, never pursuing your passions, and then thirty, forty years later being like man, I should have done something, I should have done this, I should have done that. That's riskier to me then going out and trying to accomplish what you're passionate about. So you know that that's the way I look at it. You know, the probably some of the biggest challenges in the entrepreneurship space and in the private equity that I'm doing now was really realizing that to you succeed, I needed to go out of my comfort zone. This podcast is a perfect example of that. You know I you know, I've told several people. You know, I was at that company almost twenty five years. I've been doing this private equity stuff for a couple of years and I've gone outside of my comfort zone way more in the last two years than I ever did in the previous twenty five years at the corporate job, and I think it just really has to do with that wasn't my passion, quite frankly. I mean this is my passion, this is what I love to do. You know, another another side note to that is, you know, I don't know if you've heard that saying. You know, dress for the job you want, not the job you have. Right, and I would always, not always, but I was told that a couple of times. That my corporate job, just to be frank, right, that wasn't you know, didn't dress up a lot. I wasn't big at, you know, doing that. But then it was funny, when I got into this space and doing this, I was like, you know, I guess I do need to go ahead and buy a sports jacket, you know. So I did that and I invest a little bit of money to wardrobe and stuff, and then it felt good and then I was like, you know, I kind of figured it out, like that's a very true saying, but you have to want the job right. So the whole, the whole dress for the job you want. It wasn't there, right. So that's why I never did it. So, just as a side note, let's get let's get real again. Basically, you didn't dress for the job that you were at and the corporate sector because you really never wanted to be there. That's what I'm hearing, but they're right. Thank you say Bob. I want your take on this, my good friend. Subconscious mindset versus conscious mindset?...

The conscious mindset is the mindset that we had when we are awake and or alert. It is also really and truly the mindset that pushes us towards survival. Right. So, when people are working corporate America, right the conscious mindset saying go, do your cushy job, get your nine to five, get your page check, get this, get that. The selfconscious mindset is the mindset that keeps going and going and going. It's designed for greatness, is designed to really encapsulate people who what wants to go for it. So people like Tiger Wood, Michael Jordan, Bill Gates, you know, Steve Jobs, all these people have operated from the self conscious mindset. Now, Mr Catch, in order to get to that mindset, you're going to face a lot of negativity, a lot of loathing, people saying, what the hell are you thinking? Why would you do that? Stay cush like with me, Bryan, people said stay in football coaching, don't move out to stay here. So what I'm hearing, I hope I audise, gets that right. Dress for the job you want. Just because you're in corporate America, does it mean that's that's the job you really want. Now again you have to step out of your comfort self. Great quote by Jonah Hill, the comfort zones where dreams go to die. So I love how you sit right and now your current jobs, entrepreneur, you're dressing the part. You have your Nice Sports Jackets, you have your nice look and you feel much more confident in that regard. Let's talk about that for a moment. Okay. What does confidence mean to Brian Head? And also next part of the question. How can you impact others by the work you're doing in the private equity multi family space? This way I can let people understand you, can explain how you try to provide not just education resources, right ry, you try to impact people to the next level. Yes, I think for the confidence, for me, quite frankly, it comes from two things. That comes from education, right, putting, you know, educating myself, you know, and and just trying things right again, just going out there and doing it and trying it. So, you know, I really think you know, you can't, you can't educate yourself too much right, especially when you're trying to educate for something that you're passionate about. And so I think that that's, you know, the the education component. Once you do that, it gives you some of that confidence to have those conversations. But you also can't have this is something that happened to me when I first started out...

...in real estate. First started out, you know, I did my first so I've done I've done single family rentals and small multi family of flips, some houses, and I remember standing outside the doorway of the First House that I flipped with my real estate agent and I had, you know, read the books and, you know, done all the research and everything on flipping a house, but I was still very hesitatable, a triggering by that house, and he was like look, man, you've done all the education you can and everything. You're at a paralysis by analysis point. Now you just got to go for it, and so that's that's what I did and I made I think, eight hundred dollars on that house. So you know, I didn't lose money, but, you know what, it didn't make much, but when it was it was the education, it was the going out there and doing it and going for it right and realizing that I could do it. And so, you know, I think the education combined with the the just going out there and doing it, the experience, right, education, experience, will give you the confidence. You know, I think for me, what I try to do with folks, I mean I talked to, you know, investors every day and you know that, and actually that's the part of my job that I love the most, is educating folks. Honestly, you know, some of the conversations can be the same over and over again. It doesn't matter to me because it's a different person and I'm impacting that person. And so, you know, I love and everybody has their own different take and personal situations and stuff like that. And I've had people approach me, you know, text me or something. They're like hey, this is what I'm thinking about doing. What do you think I should do? And I'm like, let's go on a call. I need to talk to you. I need to really understand where you're coming from and what kind of goals you're trying to accomplish to be able to help you out and you know, I tell people all the time that, you know, I'm more than happy to help folks, even if it's with something that I'm doing now, with this multifamily space, because we have great, great offerings and products offer there. But even if they want to get into single family stuff and I can help them with that, I'm you know, I still got some single family properties. I've got a lot of experience in that. I just like helping people out and so I think, you know, I love to try to help educate folks and teach them, you know, about real estate, regardless of the type of real estate they're looking to get into. You know, here's the whole process it. Let's get real for a second. I love to take notes, Brian, with people are talking. We had Gus Barack on last week. Phenomenal Guy, great guy, love it and loved him. He's a great friend of mine. When you start in business right, don't expect to make money. We can start out, you say, make eight hundred dollars on that Earth project. Right again, that's great, because a lot of people when they start in business, you don't make anything, and that was how I was for me with my construction company. I didn't make any money. I put out a lot of money, but I didn't make any money. So I think that's important and in the second thing is what you said about education and making yourself available to people and making yourself where people will feel right Ryan, they can count on you.

There's belief and there's trust. Belief is the hope that someone is going to get something done. Trust is the full confidence this might as going to get something done, and what happens is, as people work with you, the belief they have turns into trust, into high trust, and things go very well. So let's talk about what you're doing right now. Talk about the work you're doing with NFL Brotherhood that have an interest in multi family real estate investing. We've talked about this before and I think it is really important for you to kind of highlight that does again. To me, it goes back to locker room, it goes back to Camaraderie, and I feel people that go that route, Right Ryan, have more success. Yeah, so you know NFL athletes and a lot of athletes in general, right, they have a unique they're in a unique situation versus you know people in the corporate world who may go to a w chup w two job and work there for forty, fifty years, right, and they, you know, so athletes there. You know, they're they're lucky, right, to play into theirs and s right. So there's there's a lot of opportunities there for things that they're going to need to figure out what they want to do after they're in this specific case with the folks I've been working with their NFL career, right, and so what I'm what I'm what I'm the program that I've got is I'm bringing, you know, few folks together start and starting small, but bringing a few folks together just to kind of educate on the different types of real estate that you can invest in and then, you know, just kind of start with that and then providing the opportunity again. You know, it's a it's a passion for me to educate folks. So you know, I'm more than willing to get on a phone call with them and help them with one on one and whatever it is they're looking to do in real estate and pick my brain and I can help them in any way that I can. But you know, I want to make sure that. You know, they get some value out of it. You know, it's also the great thing about the program to is that there's no cost. You know, I'm not looking to charge anything for the program again, it's just an education thing and you know, we're going to meet monthly to kind of go over, you know, the economy and different things like that and how that can impact real estate and because, you know, my primary focus right now is multifamily, like I said, and there's a we could go into it, but there's tons of reasons why I think multifamily is one of the better real estate plays out there, primarily because people need a place to live. There's there's tax advantages. You know, it's a good inflation hedge, which is really good right now. But you know, it's there's just so many different opportunities in real estate that it was not just that. And so, you know, I don't want to I don't want to come across as the type of person. I'm like, this is the only way to do it right. multifamilies the only way to do it. I think it's great. I don't think you...

...have to do single family. I think you can jump right into multifamily. But that's not for everybody and I did well and started out in single family, and so somebody's interested in that, you know more than happy to help with that as well. I don't know, did that kind of help answer your question little bit? No, it really did, Brian, and so I mean ask you this question. What is it that the form of players that are going to be part of this mastermind? God took a note and I like how you say you're starting small and expanding, which is perfect, because I feel if you try to give us be authentic, I feel like you're trying to launch something new and it's too big and it's too many people, you lose that ability to connect with people and in the beginning, connectivity, compassionate empathy is going to be what I feel the building blocks to get things going. Verticle. But what is the USP unique selling proposition, or we can call it you be are unique buying reason that the former players should participating this free, very educational program like, what can they expect that makes your program and master my different than others out there? Maybe trying to, you know, get something from the full of players or people in general for that yeah, so I think what makes it unique is that you know, kind of like I said, you know, I'm not. I'm not looking to get rich on this program or anything like that. If puarly is for an edjuct from an education standpoint, and you know I would, I want to be able to share with these guys is, you know, if you want to learn about the different types of real estate investments that are out there, want to invest passively and these type of deals. You know, whether it's single family, multifamily, whatever it is, you can just go the passive route and you can do that forever. Right. It that you have plenty of time to do that, because it doesn't taken time right or you know, first, especially for these players. You know, like I said, they're going to have to do something else after their careers are over, and I want to be able to provide them not only educate them on these types of investments, but if they want to do it actively as a career when they're done, I want to be able to help from that perspective as well. So it's, you know, I want to be able to kind of help guide them. There's a lot of programs out there that, you know, for one you're going to have to pay thousands and thousands of dollars for to be a part of and they're generally going to be geared toward one way or the other. Right, you know, just here's how you can invest passively in these deals, invest with me, right. Or here's an education, here's how you here's how you can be a syndicate or or whatever it is that you want to do. I want to kind of encompass both, but then provide that opportunity for the guys to be able to reach out to me directly and we can have one on one conversations after that as well, after the initial education phase, just to see if there's any way that I can help them whichever direction they want to go. Can you explain to our audience right, some people who might be, you know, beginners in the real estate investing business, because, again, I have a saying every expert...

...was wants a beginner plans. I mean as just the way it is. Right. So what is the differ between passively investing and actively investing? What does that look like, you know? Is that me? I have more active in the actual projects, I think, more involved in this straggy, this pass that put money in and I don't do anything like. What is like? Can you explain to people, like what's it ratting passive investor and an active investor? Sure, yeah, so a passive investor is bags. Basically, the extent of the work that a passive investor will need to put into something is vetting the deal and vetting the sponsor that they're going to invest with. Right, once you've done that and you're comfortable with it, you your and you wired your money in and you've invested in the deal, you just kind of sit back and, you know, we the old school way was mailbox money. Right now it's Ah, but you get you just get your quarterly distributions right, you get that coming in. You get monthly updates on the project and how things are going. Obviously you can call talk at any time. At that point it really just depends on from a passive standpoint, you can just you know why are your money and get your distributions. You're done. You don't have to do anything else. Or if you want to be active, you know there's a lot of different ways to be an active partner in these syndication deals that I'm a part of. You know, there's it's just like it's just like football, right, it's a team sport. These these deals that we invest in, these thirty forty million dollar apartment buildings, you don't just have one general partner going in and putting in all the money, managing the asset, finding all the capital. You have multiple partners that take on a lot of these different roles. And so the great thing about these type of deals is if you want to be active, you can try to find the role that fits your personality or where your passion might beer, what you might want to do. Write. My my role and a lot of these deals, my primary role, not my only role, of primary role is finding capital for the deals, because I love educating people, I love talking to people about the about these deals and, you know, making them aware of these great opportunities. So it allows me to kind of follow my passion with that respect, and so that's my primary role. But there's a lot of different roles within these projects and so from an active standpoint, there's a lot of different directions that you can go and that's where I want to help these guys. You know, again, if it's just passive, great, if you want to be active, I'm more than happy to kind of help welcome through some of those steps and what some of those different roles are. You know, Brian, have a question. What would you say is one main characteristic or one main trait that somebody needs to get go ahead and jump in real estate invested? I'm a single family, multi family, passive, active, whatever they feel is their flavor, right. What do you feel is the number one train that is most important to be...

...able to get into the real estate business and say here I am, I'm jumping in, let's go to work and let's try to make something work for me and for my family and for my legacy. I think the the number one trait would be able to overcome would be to overcome your fears and hit them head on and don't let him stop you. You know, I'm sure a lot of people that listen to this know who jim rown is, but or he's got it. He's got a quote where he talks about if you think investing is risky, just wait till you get the TAB for not investing. Right. So you know, you kind of just have to jump out there and do it, and so I think the biggest trade is to be able to overcome your fears and I think to overcome your fears. That's where these mastermind groups come in. That's exactly where they come in, Dad, and a business cost like your coach, like yourself, Marcus, because when you when you join a Master Mind Group, you are getting that education right and and you know, for me, I've always wanted to invest in large multi family deals for years, but I kind of do was like, well, I don't have a million dollars, million dollars in the bank to go buy a twenty million dollar, you know, building right and I stopped. That was that was kind of the extent of it. I'm like, okay, that's it. I can't do it done right. And then, I know we've talked in the past, I'm about my why and you know kind of some of the reason that I got into the multi family and I'll just you know, it's okay, I'll just share that real quick. But you know, my my wife a few years ago got diagnosed with breast cancer and you know, thankfully she's she's cancer free, but it, the whole experience just really made us reflect on life and what we're doing and everything. And so I realized, and we realize that. You know, we wanted to be able to spend more time with the kids, and so my why is to get her out of her corporate job at some point so that she can spend more time with the kids and enjoy those moments and have that financial freedom that being an entrepreneur really can provide. Right and so that was that was one of the reasons why I got into the the multi family, because I realized I don't want to own a hundred single family homes is, which is what I would have taken to do what we wanted to do. You can scale up much quicker and multi family, and so that's why, that's why I went into that space. So you know, Brian, this is the whole reason that we start at this podcast right the get authentic with Marcus show. Thank you for opening about your wife and her cancer and found out you're actually writing a book. You hire my wife to help do that. I'm very aware of that, but the fact that you share that to our audience that's exactly what this podcast was created for, the authenticity, the real stories behind the real people and for the audience. I want to talk about coaching...

...really quickly. Okay, how did Aristotle become famous. Aristotle was taught by Plato for twenty years at Plato's school. When Plato passed away, Aristotle was not given ownership to run the school. Someone else was. King Philip the second, the father of Alexander the Great, said My son needs coaching. That's not just about war and tactics. He needs a coach about life, astronomy, astrology, science, mathematics. King Philip the second hired Alexander the Great. Is gonna be hired Aristotle to coach his son Alexander the Great again. That's what happened. Built the Second Higher Aristotle to coach his son Alexander the Great. Alexand the great becomes the greatest conqueror ever, and aristotle does what becomes a household name right. Coaching can change the trajectory of time. This is why I love your mastermind. This is why I love what you're doing to educate people and coach. And yes, I do coach you. I've honored to do so because you're a great client and great friend. But that's build understay and coaching can change live. Yes, it can change your path. Education is awesome. I have a saying. Knowledge is power, but applying knowledge's life changing. Ryan, as to get me a rep up this interview. One more question us. Where people could bind right? What is a story that you could tell her eyes about a time when she failed in business that you learn from that she'll never ever do again? Well, I want to just say real quick to before I go to that. You know, I know this isn't what you have me on, but I do think it's important to mention, from a coaching standpoint, marks that you know, I mentioned earlier that I left my job just last month. Right, that would not have been possible without your help. So I just want to make sure that everybody knows that. You you said it. Coaching can be life changing and it was life changing for me and I want to thank you for that and I appreciate everything you've done for me. So I just want to throw that out there again. I know that's not why you have you on here, but yeah, you know, a challenge for me and I'll I'll spare the the audiences listening to this all of the all of the details, but I'll tease it a little bit. But there was there was a house that I flipped. Was the second to last house that I ever flipped and it was. There was a couple reasons why it was. It was a higher the most high endhouse I've ever done right. So I learned a valuable lesson there. Don't. Don't flip anything as to expend of because you've...

...got a lot less fires for something like that. I also used a company called a home tender company that goes out there and find people that want temporary housing. You know, business professionals. They can they bring in their furniture, they'll cover your utilities and everything. So it helps cover your somewhere. You're holding costs while you're trying to sell the property. Well, long, long, extremely long story short, I could go into all kinds of this. This story could actually be on one of those slip shows, but I won't go into all that detail. that. That House I nicknamed the Stripper House and you only imagine the kind of things that were going on there that I have no idea about until I got I got to the house. I finally got it under contract after a lot of problems. I'm supposed to close on Monday. I go on Saturday with my family to make sure everything's okay. First thing I noticed the front doors unlocked. I'm like, okay, this isn't good. This is like a six hundred plus thousand dollar house. The front doors unlocked. I walk into place is just a mess. There's a refrigerator in the middle of the kitchen with rotting meat outside. I mean there's stripper shoes everywhere, the shoe boxes everywhere, there's driver's licenses everywhere and the places a mess. There the the air conditioning condensation line was clogged, so there was a big wet spot in the ceiling, water dripping down into a bucket in the master bedroom closet. I mean, the place was just I mean, I could go on and on, but wrong story short. You know, I got got my crew out there and we got it all fixed up and the buyers did their walk there on Monday. We at it all fixed up by Monday and everything closed fine. I lost forty grand on the deal and I don't mind admitting that. You're talking about something I learned from. I learned a ton from that that project. That was by far the most money I've ever lost, actually the the only loss I've ever had in real estate, and there was a lot of lessons learned there. But there was some funny stuff too, but I'll leave some of that up. Well. You know what, Brian, thank you for sharing I've ever heard that story. That's amazing and yeah, but again it talks about that in business you're not going to win every deal. You got to have the minds of the white keep going. How can people get in touch with you, bright they have a question, they want to know about some of your private equity what you're doing get involved some of your deals. How can I altays get in touch with Brian Hay for sure. Yeah, so my website is headstart equitycom. My email is Brian at head start Equitycom or they can hit me up on Linkedin. That's the only social media that I'm up, that I'm on. So, yeah, that's the best way to reach out to me. I do want to mention one of the thing real quick. Marcus, so we touched on we touched on my wife's prest cancer and I just want to tell this to everybody that hears this. You know, my wife was thirty eight years old. So you know, it's important, you know, to make sure that you know, if you have a mother, a sister and whoever in your life, daughter, whatever, you know that they're they're checking themselves regularly and you know it can happen early. Will tell you...

...that most of the time, unfortunately, when you're younger and you get breast cancer, it's generally a more aggressive form of breast cancer as well. So just, you know, just throwing that out there. I don't want to like in on the side note, but I just wanted to make sure that that, you know, everybody thinks about that. If there's one person that here's this and and they do that and they do it early and they discover it and it helps them, I would that would be amazing. So, anyway, just wanted to share that. Well, I appreciate that. Brian. Again, your personal, authentic story was amazing and authentic. Tip of the day is in light, be educated, but don't get so much education that you paralyze yourself and you don't pursue the life and the opportunities that you know you could achieve. I may have no I want to end with this. Never ever let your life go. And you say that horrible war that starts with our I regret that I didn't do this. I regret that I didn't do that. Brian is not ing going to this passion. You feel great. Okay, so IP tuning in. Everybody. Have a fantastic way.

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